Have you considered collaborating on a video project with one of your current clients?
THE MORE THE MERRIER
Video production is laborious. We’ve found that the majority of our clients underestimate the time, energy, and costs that are necessary for video production. By asking them to collaborate with partners, your clients can split the costs of production and share the responsibility of distribution. So that means, larger-scale projects, better-paying work, happier clients, and most importantly, happier video production team!
SHARE THE WORK!
Client: “I posted our video on my company’s Facebook page. Why isn’t it viral yet?”
Many clients are upset when their videos do not become instant internet sensations. We typically tell people that unless your product involves sexy ladies or grumpy cats...
Content Marketing continues to play an important role in acquiring new customers, new clients and new talent and videos are a great way to assists in these valuable acquisitions. However, videos don’t distribute themselves. There tends to be a misconstrued notion that once a video is uploaded that the process is complete. This misconception totally undermines one of the most essential parts in the process, the distribution. Distribution is defined as: the action of sharing something out among a number of recipients. The important thing to understand is that Distribution does demand ACTION. There are a whole slew of tasks and actions that are necessary to get the most out of a completed project, from Search Engine Optimization to Post-Completion Analytics. Below are brief explanations of so...
Many of you who're reading this already know this intuitively but if you need to help convince any of your colleagues (you know who I'm looking at...) that video is THE medium for future online content then checkout this interactive analysis by Unruly via Adotas.