We're extremely excited to announce that the National September 11 Memorial & Museum has hired us to produce a series of videos highlighting fourteen artists who created pieces inspired by the 9/11 tragedy. The works of art will premiere with our films in the exhibit at the museum and online when it opens for the 15th anniversary of the attacks this September. Tentatively titled Rendering the Unthinkable: Artists Respond to 9/11, the exhibition will contain roughly 2,900 square feet of visitor experience space and incorporate interactive kiosks where visitors can access additional content. We can't wait to share the amazing stories as it premieres in the museum and online September 12th!
Timelapses are a fantastic way to show the passage of time through slick, graceful motion. They can be used to capture anything! For example, a building being erected, a changing landscape, people and cars moving through city streets, etc. More and more, we've been adding timelapses to our videos to get that extra bit of flair.
Interviews are a ubiquitous component of corporate and commercial videos. So much so that we often take them for granted! But making an interview look great, and having the subject feel comfortable, requires a bit of forethought. Here, we break down a few interviewing aesthetics and framing ideas you might consider before going into production.
PRIMARY CAMERA ANGLE: WIDE ONE-THIRD COMPOSITION
This is the most common setup we employ and is a great place to start. It gives you enough space in the frame to fit a well-composed background, a lower third and the subject from the stomach up. Additionally, if you have a camera that shoots in 4K, you can use the same angle for a tight headshot by punching in while editing....
Presentations, panels, weddings, concert, plays, speeches - all once in a lifetime events worthy of being memorialized on film. Unlike a scripted interview with a static subject, there’s no opportunity for do-overs if you run out of battery, or some freakishly tall human sits down mid speech right in front of your camera. Whether you are recording with your snazzy new camera-phone, or you’re holed up in a corner with a 4K camera on a tripod, there’s ways to film live events without it coming out looking like a parent-filmed kindergarten pageant.
BIG MAIN THINGS TO THINK ABOUT
Know the event inside and out - 5W’s
Do your Pre-Production and know everyone coordinating
Unless you plan on making an animated movie, chances are that you’ll need to get out there and film somewhere. Unfortunately, one cannot just waltz onto a location with trucks and cameras and set up shop. You’ll need to get permission from local officials and/or the owners of the property on which you’d like to shoot, and make provisions for the cast and crew once on location.
There are a multitude of things to consider when trying to make a video/movie. One recurring challenge that we run into with our clients is obtaining access to locations. Whether it be a feature film or a no-budget shoot, location is a key component to a quality video and a Location Release shouldn’t be overlooked. Location is not only important for aesthetics, it is incredibly important for capturing q...
We can't believe we went this long without creating a Production Reel, but better late than never right. And a big shout out to our very own, Kevin Corcoran for creating the catchy music composition that is now thoroughly stuck in our heads.
We ended 2013 working on a short film project with longtime friend and collaborator, Henry J Kim. We will be releasing more information about the project in the next few months. For now, enjoy these production stills.