Video Credit: Arbuckle Industries Ah, lower thirds... the most overlooked and underappreciated part of corporate videos! Lower thirds are graphics that show a person's name and job title. They are generally placed in the lower part of the frame, on the right or left side. The most important thing to keep in mind when designing these graphics is legibility. This means that both the font and the location need a little forethought. Ideally, we like to consider lower thirds befor

Video Credit: Arbuckle Industries Apartment Therapy is a blog that educates their readers about every area of life - family, technology, cooking, DIY projects, style, and more. We've been producing films for them for four years. But we recently started making a handful of videos for one of their many web-based series, "Maker Talks." The series is an on-site Q&A between Apartment Therapy CEO and founder Maxwell Ryan, and the "maker" that is the subject of each segment. The fir

Photo Courtesy: Google GOOGLE recently commissioned 72AndSunny to do a series of outdoor ad campaigns celebrating the 25th anniversary of the landmark ADA Act in 1990. The painted portraits include key figures in the disability rights movement which were featured on the steps of cultural buildings throughout Washington, D.C. The paintings are accompanied by powerful quotations and information pertaining to the disabilities rights movement. A website was created providing a vi

I have always enjoyed seeing the use of urban structures as canvases, this often comes in the form of graffiti, but is increasingly being supported by local governments. As a kid, I remember seeing the murals of Philadelphia and thinking they were the coolest thing, they were so large and colorful you couldn't help but notice them. Philadelphia was one of the early supporters of authorized murals and founded their Mural Arts program in 1984 as part of a larger Anti-Graffiti e

Despite the overwhelming amount of cupcake games last week, college football officially started the 2015 season. Since it is way too early for us to start predicting the four teams that will ultimately make the CFB Playoff, we decided we would go ahead and give you our Top 10 College Football Posters for the 2015 season. College Atheletics have really started to improve their marketing and social media efforts with the use of Hype Videos and Infographics, which play an import