Video Credit: Arbuckle Industries Once that big milestone year rolls around, i.e. 5, 10, 20, 50, many companies like to celebrate by reminding the public about what has made them so awesome and successful for so many years. It can be a great opportunity to illustrate to your clients your longstanding place in the market and to build confidence in why they should continue using your services. Video Credit: Arbuckle Industries The difficulty with these films is finding a way to

Video Credit: Arbuckle Industries Practice what you preach! We constantly encourage our clients to edit multiple videos out of their productions. We produced an awards video for STUDIOS Architecture, who has created some masterful pieces of architecture. One of the many finished projects we captured for the awards video was their renovation of the California Memorial Stadium, on the campus of the University of California, Berkeley, which we turned into this energetic edit. #M

Video Credit: Arbuckle Industries The wonderful folks at Brookfield Place, also known as the World Financial Center, gave us special access to their new Luminaries exhibit, a beautiful, interactive light installation. Designed by the Lab at Rockwell Group, the exhibit was comprised of 650 hanging lanterns that cycled through six programmed light shows, with titles like "fireworks," "Christmas tree" and "snowfall." Visitors could send a colorful wish to the lanterns above by t

Video Credit: Volvo Sometimes these "stunt" videos can be a little offputting, but this recent video by Volvo is pretty excellent. The video allows a 4-year-old by the name of Sophie to operate a Volvo FMX using a remote control. The video is meant to illustrate their new Automatic Traction Control and the overall toughness of the truck. We guarantee that you will crack a smile while watching this one, kudos to the Creative Team and Editor behind this project! #ArbuckleIndust

Video Credit: Arbuckle Industries The moment the last turkey leg is thrown into the fridge Thanksgiving night, holiday lights are turned on around the country, illuminating front yards, trees, streets and windows. But this year, the newly renovated Brookfield Place, also known as the World Financial Center, is home to a very special light installation. Designed by David Rockwell, founder and President of Rockwell Group, Luminaries is a free, interactive exhibit that is being

Video Credit: Arbuckle Industries "Acoustics is the invisible. Our job is to make people understand and appreciate the invisible," says Vicki Cerami, CEO of Cerami & Associates. The Arbuckle gang had a great time spending a day in the offices of one of the oldest and most preeminent acoustical and technology engineering firms in the country. Their projects span the globe, ranging from the Sony Center in Berlin, Germany to The Sofia in San Pedro, Mexico; the NOVA Southeastern

We came across this video on Collosal and thought we had to share it. The video gives a glimpse into a new cafe in Romania called Enigma. The cafe is steampunk-themed including kinetic works of art and found mechanical objects. Pretty cool stuff, check it out. Video Courtesy: Gabriel Rosca #VideoProduction #VideoMarketing #InteriorArchitecture #Architecture #ArbuckleIndustries #Creativity

Despite the overwhelming amount of cupcake games last week, college football officially started the 2015 season. Since it is way too early for us to start predicting the four teams that will ultimately make the CFB Playoff, we decided we would go ahead and give you our Top 10 College Football Posters for the 2015 season. College Atheletics have really started to improve their marketing and social media efforts with the use of Hype Videos and Infographics, which play an import

Have you considered collaborating on a video project with one of your current clients? THE MORE THE MERRIER Video production is laborious. We’ve found that the majority of our clients underestimate the time, energy, and costs that are necessary for video production. By asking them to collaborate with partners, your clients can split the costs of production and share the responsibility of distribution. So that means, larger-scale projects, better-paying work, happier clients,

Content Marketing continues to play an important role in acquiring new customers, new clients and new talent and videos are a great way to assists in these valuable acquisitions. However, videos don’t distribute themselves. There tends to be a misconstrued notion that once a video is uploaded that the process is complete. This misconception totally undermines one of the most essential parts in the process, the distribution. Distribution is defined as: the action of sharing so