Timelapses are a fantastic way to show the passage of time through slick, graceful motion. They can be used to capture anything! For example, a building being erected, a changing landscape, people and cars moving through city streets, etc. More and more, we've been adding timelapses to our videos to get that extra bit of flair. Video Credit: Arbuckle Industries #ArbuckleTechniques #Timelapse #VideoEditing #PostProduction #Production #VideoProduction

Video Credit: Arbuckle Industries Interviews are a ubiquitous component of corporate and commercial videos. So much so that we often take them for granted! But making an interview look great, and having the subject feel comfortable, requires a bit of forethought. Here, we break down a few interviewing aesthetics and framing ideas you might consider before going into production. PRIMARY CAMERA ANGLE: WIDE ONE-THIRD COMPOSITION This is the most common setup we employ and is a g

After making a video for Richard Meier & Partners Architects to celebrate the opening of the Seamarq Hotel, in South Korea, they asked us back for another internationally-focused project. Fifteen years ago, construction began on a cluster of beautiful, state-of-the-art office buildings in Prague, Czech Republic. Meier asked us to make a film that would influence the City of Prague to fund the last leg of construction. Thanks to their high-quality photos and animated rendering

Dollies and sliders are key tools in our cinematography arsenal. They let us add smooth motion to shots that otherwise would be limited by simple pans or tilts on a tripod. They give our slow, wide shots an extended range of motion. Our motorized slider captures amazing timelapses. You can even use them in interviews. Stick your B- or C-camera on a slider to shake up those still interview shots! Check out a few examples below. Video Credit: Arbuckle Industries #ArbuckleTechni

Video Credit: Arbuckle Industries Thanks to new clients, diverse projects and state-of-the-art camera gear, we've had a lot of opportunities over the past year to push the boundaries of architectural videography. 41 COOPER SQUARE The folks at Coopr Union asked us to create a "virtual tour" for their new building in the East Village. The LEED-Platinum Certified, nine-story building was designed by Thom Mayne, principal of Morphosis. It was a filmmaker's dream to explore all th

Video Credit: Arbuckle Industries It's that time of year again... spring cleaning! It's been a big year for Arbuckle Industries. New projects and clients, expanded services and gear. We went through the archives to pick out some cinematic gems to add to our main production reel. Here's a little background on what we've been up to. DAGNE DOVER Our first foray into the fashion world was a big success. We're very proud of our film promoting Dagne Dover's stylish handbags. Shot e

The Arbuckle team interviewing Robert DeNiro for the 2015 Heritage Ball Awards Photo Credit: Arbuckle Industries Wouldn't our lives be easier if everyone we put onscreen was a natural? Unfortunately, that's impossible... In fact, it's rarely the case! Here are a few tips and tricks for settling the nerves of interviewees who don't want to be interviewed. ESTABLISH A RAPPORT If you're not crammed for time with back-to-back interviews, spend a few minutes with each subject, awa

Video Credit: Arbuckle Industries Ah, lower thirds... the most overlooked and underappreciated part of corporate videos! Lower thirds are graphics that show a person's name and job title. They are generally placed in the lower part of the frame, on the right or left side. The most important thing to keep in mind when designing these graphics is legibility. This means that both the font and the location need a little forethought. Ideally, we like to consider lower thirds befor

Video Credit: Cillit Bang You've gotta watch this commercial! Flashdance fans will especially love it. The production quality was amazing and the dancing was top notch. We're not in the market for spray cleaner at the moment, but if we were we'd certainly try out Cillit Bang! Check out the "making of" video below too. It's really interesting to see how they pulled off some of these stunts. Video Credit: Cillit Bang #VideoProduction #Commercial

Video Credit: Arbuckle Industries Shen Milsom & Wilke has been a leader in the technology industry for thirty years. They keep BUSY offering consulting services in many fields - acoustics, audio visual, security, IT and medical equipment planning. In addition to New York, they have offices all over the world, including London, Hong Kong, San Francisco, Dubai and Singapore. Some of their projects include Carnegie Hall, the Microsoft Technology Center, the Wharton School of Bus